Automating software subscriptions and licensing

A new product for software developers who needed to manage subscriptions and licensing for desktop applications.

Validate developer demand and connect licensing, billing and customer self-service in a usable first product.

1. 01Research subscription and licensing needs with desktop-app developers
2. 02Connect recurring billing with automated licence management
3. 03Launch an MVP and iterate from initial client feedback

• –Subscription management and auto-licensing platform launched
• –Initial clients onboarded and their feedback used to refine the product

Subscription software needs a clear operational model as well as a working billing integration.